Focus On The Market

• • Focus on the needs of our customers.
• • Get out into the market, listen, observe, and learn.
• • Possess a world view.
• • Be insatiably curious.

Work Smart

• • Act with urgency.
• • Remain responsive to change.
• • Remain constructively discontent.
• • Work efficiently.

Act Like Owners

• • Be accountable for our actions and inactions.
• • Steward system assets and focus on building value.
• • Reward our people for finding better ways to solve problems.
• • Learn from our outcomes - what worked and what didn’t.

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